Creating a company account

[shinds]

Hiya! I want to create a free account for my company. We're not looking to make a branded playlist (don't have the budget).  We just want to create a playlist - as a company, not through my personal account - that we can share on our social media channels.  

[feelikeastrangr]

Take a look at this page on how to get a brand verified profile:

https://partners.spotify.com/get-started/media-festivals/

Just follow the instructions.

These are the types of accounts that Spotify can verify:

• Artist
• Brand/Advertiser
• Editorial
• Entertainment/Media
• Event Distributor
• Label
• Public Figure
• Venue
• Non-Profit

If this response was helpful please give kudos or hit the solved button! Thank you.

[shinds]

the link just took me to the Spotify homepage for Australia

[feelikeastrangr]

Here you go: https://spotifyforbrands.com/us/

[This_sideup]

Hi ! It does not give any idea on how to create a playlist with a comany, NGO or music festival name... how is it possible? Thanks! 

[feelikeastrangr]

@This_sideup, at the bottom of the page is a contact form in which you can specify the type of campaign you would like to do. Cheers!

[This_sideup]

Sorry but I don't see how... If it's the "bands" option, they've never answered...

[Mr399]

I've read through several post where people are asking simple question of how to set up a "label" so that they can create playlists for their releases and no one is giving them a direct answer.  It's always some bull**bleep** of go to the artist account.  Why is there all this avoiding a clear answer to this question.  They are NOT artist they ARE record labels.  I'm starting to feel that this avoidance is because Spotify 1) Wants money for this priviledge (and if that's the case they should come out and plainly say it and give the **bleep** price).  2) The Major labels who happen to controll how playists are curated and recommended don't want the competition from the indies so they have instructed Spotify to make the answer to this question difficult.  If I'm wrong then please correct me and give the straight forward answer to the **bleep**ing question.

[MattSuda · Accepted solution]

The following guide will help companies create their own Spotify profile:

Spotify changed the way verification works back in 2017. Right now only artist pages can be verified. Companies and celebrities can make their own Spotify profile, and it will work with all of the regular features, it just won't have a blue check mark next to the username. You can read more on this here: https://artists.spotify.com/blog/simplifying-artist-verification

Spotify also changed the way usernames are created. Usernames are randomly generated, but you should still be able to change the display name that displays on the profile to your company name.

https://support.spotify.com/account_payment_help/account_basics/change-my-username/

Using the Spotify desktop app, you should also be able to upload a company logo to use as the profile picture for the account.

https://support.spotify.com/account_payment_help/account_basics/profile-picture/

When making a playlist you can chose a custom title, write a description, and even upload your own custom playlist image: https://support.spotify.com/article/personalize-playlists/

Spotify has some recommendations for brand playlists: https://support.spotify.com/article/brand-playlists/

If you are looking to embed a Spotify follow button or embed your playlists on the company website, you can look into this: https://developer.spotify.com/documentation/widgets/

If you need to shorten a Spotify playlist URL link to make it easier to type in all you need to do is copy and paste the link at this website and it will use Spotify's official URL shortener. https://bitly.com

You can also create a Spotify Code which is a barcode that users can scan on the search page in the Spotify all to go directly to your playlist, profile, album, etc. You can get this barcode by going into the Spotify app and going to the share menu. You can also create a Spotify code by going here: https://www.spotifycodes.com