If you're referring to the Commercial Marquee, it's a sponsored announcement that allows artists to reach out to their fans and promote new music. The pop ups doesn't interrupt listening and can be dismissed altogether on Premium. Users will never receive more than 1 pop-up in a day and a maximum of 2 pop-ups per week. It will appear either when the user opens the app or navigates to their Home screen. You should only see announcements that are relevant to their music tastes
If you’d rather not see them and are on Premium, click Learn more the next time you receive a notification. From there, you can stop them showing for the artist you received the notification from, or stop them showing altogether.
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“Music is a language that doesn’t speak in particular words. It speaks in emotions, and if it’s in the bones, it’s in the bones.” - Keith Richards
First of all, the Commercial Marquee is as you say it is--a commercial. As a premium user who has unchecked every notification within my account preferences, why in all fairness should I receive commercials if Spotify promised, if not at the very least implied that a paid subscription would stop them?
Secondly, not one reply from Spotify has accurately detailed how to stop the Commercial Marquees. If you look carefully at the screenshot you will not see any link which says "learn more."
Thirdly, the argument that the links have to do with artists and their fans ignores the fact that premium users who have complained on this thread have made it clear that the Commercial Marquees are not welcomed by all users.
Spotify has not substantiated the notion that Commercial Marquees are reasonably exempt from what Spotify considers to be notifications. They may not immediately interrupt the audio experience, but they in fact disrupt the visual experience and delay song search results, which in effect negatively impact the audio experience.
Finally, the solution to this problem may be a movement of Spotify users to other streaming services, if Spotify does not fix this issue and the appearance of dishonesty it suggests. Waiting for more premium users to complain to take this matter seriously unintentionally offers unsatisfied customers to other services for business.