How to get playlist followers on Spotify

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How to get playlist followers on Spotify

meahtenoha
Spotify
Spotify

Many Spotify users have come to the Community asking how to get more Spotify followers--both on your profile and your playlists. 

 

We've gone to some of our top users in the Community and asked them how they became successful curators. Below is a summary of their top tips. 

 

1. Be Original

 

When you have a new idea for a playlist, have a quick search on Spotify to see if it has already been covered. A great way to find good topics is to be reactive--everything in the news can be an inspiration for a playlist. 

 

"Target a 'niche' rather than 'mainstrea'" topic," said Gerard (aka @Soundofus). "It will make you different from the masses."

 

Once you've found a unique theme, collect a list of around 100 to 200 songs with a max of two songs by the same artist. Keep in mind it takes some time to craft a strong playlist around a good theme. Carlos (aka @Sanik007) said his mood playlists tend to gain the most followers.

 

"[Mood playlists] are an incredible chance to do something different than the others, so another chance to be original. In my case, I have a lot of mood playlists. One of the reasons why they have a great number of followers is the fact that I mix genres, styles, music decades. I completely agree with curating short playlists with no more than one song by an artist. Great curators always meet this standard."

 

 

2. Have A Strong Title

 

The playlist title has to match the theme or mood of your playlist. Titles to avoid are generic ones such as "The Best Playlist ever...", "The Greatest X", "The Best Party..."

 

These titles say nothing about the music the listener will find when they hit play. It's better to be more specific such as "Indie Folk Sunday Morning", "Rock Inspired By Metallica", "Throwback 90s Party".

 

"I love titles" Spotify playlist curator Sophia told the team "A great title will can bring people to your playlist. And if the music is good they'll stay!"

 

 

3. Update Your Playlists. 

 

Update your playlists frequently to keep the music fresh. It's a good idea to include your new additions at the top of the playlist as well. Most curators we spoke to agreed that songs should be added a few at a time--not renewing all songs at once. Of course this depends on the theme. If it's the 'Best Indie tracks of the last 30 days" then renewing them all once a month makes perfect sense.

  

 

4. Promote Your Playlists

 

A great place to promote your curated playlist is the Spotify Community Playlist Exchange. It's best if you include a description for your playlists so users know what theme/ mood inspired you. 

 

You can also create your own website or blog dedicated to promoting your playlists. Of course you can also promote it across social media channels such as Tumblr, Twitter, or Facebook. And remember, it takes work and time to create a fan base. Don't be discouraged if it's a slow start. 

 

"Twitter is another good option to promote your playlist," said Carlos. If you include undiscovered bands/artists in your playlists, Twitter could be a great platform to connect with them. They usually appreciate your consideration and maybe they will RT you, so your playlist will arrive also to their followers."

 

Jonathan (aka @Gidyin) also encourages promoting unknown artists. "I have devised promoting artists with monthly listeners in the region of 0-2000. I have always been a bit of a music hunter and love finding an artist on here that is not very well known. If I find an artist in this bracket I now add them to one of my more popular playlists and move the track near the start. This has two benefits, it raises the awareness of the emerging artist which they love and gives you an opportunity to feature on their discovered on page. Extra exposure is always good.

 

5. Follow Other Great Playlists

To gain followers you should also be a follower yourself. Seek out new bands, get to know playlists that have lots of followers, and study what it takes to be a curator.

 

"Constantly follow playlists like yours," said Spotify playlist curator Sean. "Find what's trending."

 

Have fun. Enjoy the music. Be original. 

181 Replies

DonSolare
Roadie

@osornios that is also my humble opinion... but you can't stop a storm with a gun (Humphrey Bogart dixit)

mateusclemente
Roadie

Sorry, it's just that i saw some people posting in here and i didn't know.

 

Thank you for the advice 🙂

GillianDelvigne
Composer

It appears that what's working the best to get new followers on your playlists is to share them on reddit in the good subreddit (spotify, music genre...). You can also share them on playlists.net.

 

___

 

Follow me on Spotify : https://open.spotify.com/user/gillian_delvigne

 

 

 

 

LegPuppy
Roadie

the login in button on that Playlist site doesnt work

Follow for a follow

GillianDelvigne
Composer

Try maybe with another browser ?

LegPuppy
Roadie

My playlist is actually already on it

 

http://playlists.net/liquid-drum-n-bass

Follow for a follow

jpas1954
Casual Listener
Can somebody please advise how to get off email distribution for this list?
Somebody posts every two seconds and I am barraged with email. I tried the
links on the bottom for 'unsubscribe' and 'manage subscription.' Instead of
taking me to an unsubscribe page like every other software on the face of
the earth, it takes me to a registration page. I'm already registered! I'm
not trying to register. I'm trying to unsubscribe from this thread. I would
have messaged Meredith but when I do, guess what? It asks me to register.

DonSolare
Roadie

@GillianDelvigne @Jpas1954

try this: write any answer (such as "Juan you are lovely") and, at the bottom you will hopefully see

"Email me when someone replies"

OK, now untick that thing and see what happens

Juan

GillianDelvigne
Composer

@DonSolare

 

Ok, I did. I will let you know! 🙂

Thanks!

GillianDelvigne
Composer

What if you click on the "unsubscribe" button in the topic options above ?

 

LegPuppy
Roadie

@jpas1954

same here, I cant work out how to turn that off

Follow for a follow

GillianDelvigne
Composer

Alright! I follow you on the website and on Spotify. Follow me back if you want and check out my playlists! 🙂 

How did you put your profile as signature?

 

 

LegPuppy
Roadie

@GillianDelvigne

 

done, love the sleevs of your playlists!

 

To get a signature you have to go into Settings, the cog icon. 

Follow for a follow

evilfriends2442
Music Fan
Hey guys, got an awesome mix here that I've been putting together for a few months now!! This playlist has a perfect mix of indie jams, chill out music, rock, psychedelics, electronic, some folk too and a lot of really beautiful and epic instrumentals all from artists going back to the 60s to music of today. Give it a chance and follow my playlist for amazing music!! Who knows, you could even find your next favorite artists in here 🙂
https://open.spotify.com/user/evilfriends2442/playlist/1eaVuDA03faYxUUtWpiqDv
Also follow me and ill follow back 🙂

goodlife
Gig Goer

 

hey guys! Here’s a playlist with the best Indie/Electronica there is, frequently updated! Check it out!!!!!

 

I'm up for follow4follow!! 

 

https://open.spotify.com/user/goodlife.../playlist/6AKnfIZpBCGJc3DFts6UmU

 

cheers, GL

jpas1954
Casual Listener
I've gotten this same message 4 Times.

mulatvhiphop
Regular

If you love hip-hop follow me on spotify now for the hottest playlists !! 

Emilioriveros
Newbie

Hi guys! Here's my Rock & Roll Explosion playlist. A selection of songs from the pioneers of Rock & Roll and Rockabilly. Hope you enjoy it! 

https://open.spotify.com/user/emilioriveros/playlist/3oQiGWI5etJKY7rx1v7yAz

IMG_0058.PNG

jpas1954
Casual Listener

It says this is a good place to share your playlist. But how? I see no specific mechanism to do that. 

DonSolare
Roadie

@jpas1954 actually... in the begining this was not a place to share playlists, but to discuss strategies about playlist promotion. Now it became a shop where everybody shares his/her playlist. I suspect that nearly nobody check the playlists of the others, except on a "follow for follow" basis (which is OK but leads nowhere if they don't actually listen said playlist).

Having said that, to share a playlist go to  it, click on the 3 points, select "copy link of the playlist" (or somerthing similar) and paste it here. Since this changes all the time: you have to experiment a little bit (paste as text? paste in the "insert code" section? those things)

JM

jpas1954
Casual Listener
Ok, thanks. It's not a biggie. I have one playlist and it's not likely I'll
create too many more. Not my bag in general but some may find this one of
interest.
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