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[All Platforms] No Ads in Podcasts for Spotify Premium users

I pay for my subscription. Every month for years now. The main reason I am a paid-for subscriber with Spotify is so I don't have to hear ads. As I have shifted my podcast listening from other providers to Spotify to bypass ads, both from the platform as well as integrated into the content.

 

I expect not to hear ads on Spotify. I understand there are ads woven into the actual content of the podcast itself, but for as big of a company and the amount of leverage Spotify has, I expect to not hear ads so long as I am paying for the service.

 

I reached out to Spotify and got this lazy, generic answer from Joy in Spotify Customer Support: “if you're hearing ads on podcasts using this Premium account. It's possible that the podcaster integrated that ads to their podcast content”. Thanks for breaking your back on that response.

 

I KNOW what the ads I’m hearing are. And I understand they can’t ask podcasters to export two versions, one with integrated ads and one without. What I expect from Spotify is to either implement metadata that tags the beginning and ending of ad segments and bypass them for us, Premium subscribers, or require podcasters to give metadata timecodes that Spotify can identify to bypass them AUTOMATICALLY.

 

Just to be clear, even if these identifiers are put into the content, I don’t want to have to pull my phone out to hit any sort of “skip ads” button. This is literally the ONLY reason users have Premium. So get rid of the ads. It’s actually very simple. And let’s not get started on how archaic it is to continually hit the “15sec forward” button to bypass the ads, first over shooting, then undershooting the duration of the integrated ad, only to have to make peace with hearing the last ten seconds of the ad. At that point it’s not servicing either party in the transaction.

 

It’s 2020. You are a huge company with a lot of leverage and a huge developer budget. I honestly can’t believe I’m even having to write this suggestion.

 

tl:dr - Spotify, I am a Premium member. You made a promise to me that if I became a Premium member, I wouldn’t hear ads. I’m hearing ads on podcasts. Integrated or not, I don’t care. You have the technology and power to fix it. So fix it. And make it automatic. It’s 2020.

Updated on 2023-04-15

Hey folks,

The Ideas section provides users with the opportunity to share their opinion on what features and app improvements can be developed, to make Spotify better. This idea however, in it's core fundamentals, requires to change how the Premium subscription works and what opportunities Spotify offers to Podcast creators.

 

As part of the Premium subscription, all music can be enjoyed ad-free. And while Spotify doesn’t play ads that interrupt the music listening experience of Premium subscribers, some podcasts may include advertising, host-read endorsements, or sponsorship independently of the streaming platforms featuring such podcasts.

 

Providing a way to circumvent those is not something that our Idea submission process can accomplish.


This doesn't mean that your feedback isn't heard and that this request couldn't be fulfilled by some other means in the future. On the contrary, this is being monitored and we invite everyone to share their opinion in a constructive manner. We will then ensure to pass it on to the relevant teams.

 

Please do note, that we do understand the overall sentiment and if the thread stops being useful as a source to track constructive feedback, we will need to close it for further replies.

 

All the best!

Comments
Cxavier

As it says, I have premium. Sometimes, I will hear an ad in a podcast, and I think "oh hey, the Podcaster is playing this" NOPE. It says "ads by spotify". Please fix this because it's very annoying.

jfdk81

Hi Stefania74 and all

 

I have experienced the same over the last few days...and I am with you...it is really annoying and not what I signed up for. In my case, the advertisement is part of the podcast, so the only way to avoid it is to stop playing that podcast. 

I hope that Spotify is taking care of this soon.

Thanks all

Astma

Simple. I move to Apple Music. IT IS RIDICULOUS.

aggarath

I have been a premium user for years, if Spotify doesn't review this policy I am going to switch. I just heard Amazon Music has ad-free podcasts.

Seriously Spotify, you can't make people pay for ad-free and then go and let podcasters insert extra ads.

The experience the last couple of weeks has gotten worse and worse.

 

Donnajs
I 100% agree , I’ll be looking into other ad free providers
The music I was listening to is white noise to sleep with and in the
middle of the night I’m woken up by ads for windows etc.. !!!! It’s
ridiculous
serpentinegreen

After looking into this I noticed how Spotify specifically mentions that you pay for ad-free music. A quick visit to the wayback machine tells you that this wording was different in September 2019 (at least for the UK site) when it read "No ad interruptions". In the later snapshots I viewed and on the current site the wording is about ad-free music only.

 

There's also marketing posts on Spotify's platform for advertisers about their new Streaming Ad Insertion technology from early 2020. The English article on SAI is not dated to March 2020 but the German translation is. There's no talk about pricing but I am guessing that Spotify doesn't offer this monetization service for free. After all a Bloomberg article suggests that Spotify is hoping podcast monetization will turn profitable for them soon.

 

Correct me if I am wrong, but I personally don't believe Spotify considers injecting podcast ads for premium users a problem that needs to be fixed.

mrkmrkmrk

This appears to be happening in Germany as well. I'm on a family premium plan but do receive ads in almost all podcasts that I'm listening to.
These ads are not part of the content but rather are delivered separately during 'ad brakes'. Most of the time it's ads about products that are generally speaking not available in Germany or the content delivered is in a foreign language.
Something does seem off ...

Raf13

Just unsubscribed after 5 years of spotify premium, just started listening to podcast these past 2 years, but i can absolutely not listen with ads. I can get all the same content on youtube ad-free with my youtube premium.

So at this point im converting all my playlists to youtube. You can keep my money, but you're sure as **bleep** ain't getting any more

Maaike42

It's almost 2023. 

No more excuses. 

No more ads, please. 

 

I solely listen to English-spoken podcasts, please stop torturing me with ads in my native language. 

Nicstick

I understand it is the fault of the individual podcast production companies that we are getting ads even after paying premium. If this is true then, why do Spotify produced podcasts still have ads?