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Proposal for Collaborative Campaign between Spotify and [Client Brand] in Bangladesh Market

Dear Spotify Team,

 

I hope this message finds you well. We, at Communicators, a leading marketing agency based in Bangladesh, are thrilled to present a unique collaboration opportunity that we believe will resonate with both Spotify and your Bangladeshi audience.

 

Our client, an esteemed international brand renowned for its innovative gadgets and gear, including headphones, smartwatches, and speakers, is eager to establish a strong presence in the vibrant Bangladeshi market. To achieve this goal and enhance customer engagement, we have devised an exciting promotional campaign that seamlessly integrates Spotify into the customer experience.

 

The Proposal:

We propose implementing a campaign where every purchase of our client's products in Bangladesh includes a QR code. Upon scanning this QR code, customers will receive a complementary 2 to 3-month premium access subscription to Spotify.

 

How It Works:

  1. Customer purchases one of our client's products from authorized retailers or online platforms in Bangladesh.
  2. The product packaging contains a prominently displayed QR code labeled "Unlock Your Music Experience."
  3. Customers scan the QR code using their smartphones, which directs them to a dedicated landing page customized for the Bangladeshi market.
  4. On the landing page, customers are guided through a simple process to log in to their existing Spotify accounts or sign up for a new account.
  5. Upon successful login or sign-up, customers receive an automatic upgrade to Spotify Premium for 2 to 3 months, courtesy of our client's brand.

 

Benefits for Spotify:

  1. Market Expansion: Collaborating with an international brand to offer premium access in Bangladesh allows Spotify to tap into a new market segment and expand its user base in the region.
  2. Brand Awareness: Partnering with a reputable tech brand through this campaign enhances Spotify's visibility and credibility among Bangladeshi consumers, fostering brand loyalty and affinity.
  3. Data Insights: The campaign provides valuable data insights into user behavior and preferences in the Bangladesh market, enabling Spotify to tailor its offerings and marketing strategies accordingly.

 

Benefits for Our Client:

  1. Market Penetration: By offering complementary Spotify Premium subscriptions with their products, our client can attract and retain customers in the competitive Bangladeshi market, gaining a foothold for future growth.
  2. Brand Differentiation: The promotion sets our client apart from competitors by providing a compelling incentive that resonates with music enthusiasts and tech-savvy consumers in Bangladesh.
  3. Enhanced Customer Experience: Providing access to premium music streaming services enhances the overall customer experience, driving brand loyalty and positive word-of-mouth referrals.

Collaboration Details:

As an agency based in Bangladesh, Communicators will spearhead the execution of the campaign, leveraging our local expertise and networks to ensure maximum reach and engagement within the Bangladeshi market. We will work closely with Spotify and our client to coordinate all aspects of the campaign, including marketing, logistics, and customer support.

 

We are excited about the prospect of collaborating with Spotify and our client to bring this innovative campaign to life in Bangladesh. We believe that together, we can create a memorable experience for customers while driving mutual success for all parties involved.

 

We look forward to the opportunity to discuss this proposal further and explore how we can collaborate to achieve our shared objectives.

 

Thank you for considering our proposal.

 

              

Regards

 

 

Shawon Shagor Himu

Director, Planning & Service.

Email:**bleep**

COMMUNICATORS

Updated on 2024-03-20

Hello and thanks for bringing your feedback to the Idea Exchange.

 

We’ll be closing this idea as it doesn’t follow one or more of the following Idea Exchange requirements:

  • Idea posts must follow the Spotify Community Guidelines.
  • Ideas should be posted in English.
  • One change request per Idea. If you have more than one idea please make a new Idea submission for each.
  • Unclear ideas. Make sure your suggestion does include enough information for us to understand what you’re requesting.
  • Asking for a complete roll back will be closed--we need specific feedback on exactly what you are liking/ disliking about the latest update (but again one idea per thread).
  • Ideas about pricing, subscription or content related requests. We cannot influence those
  • Ideas about availability in other countries.

More information about how the Spotify Idea Exchange works can be found here.

 

On another note, for these types of proposals, you can reach out to the Press team.

 

Thanks for understanding.

Comments
Susan_GP
Status changed to: Closed - Doesn't Meet Requirements

Updated on 2024-03-20

Hello and thanks for bringing your feedback to the Idea Exchange.

 

We’ll be closing this idea as it doesn’t follow one or more of the following Idea Exchange requirements:

  • Idea posts must follow the Spotify Community Guidelines.
  • Ideas should be posted in English.
  • One change request per Idea. If you have more than one idea please make a new Idea submission for each.
  • Unclear ideas. Make sure your suggestion does include enough information for us to understand what you’re requesting.
  • Asking for a complete roll back will be closed--we need specific feedback on exactly what you are liking/ disliking about the latest update (but again one idea per thread).
  • Ideas about pricing, subscription or content related requests. We cannot influence those
  • Ideas about availability in other countries.

More information about how the Spotify Idea Exchange works can be found here.

 

On another note, for these types of proposals, you can reach out to the Press team.

 

Thanks for understanding.