Just as an example, I started an artist radio session for "The Sword", the Austin stoner-rock band. The second song that came up was from a band that's spelled the same way but pronounced differently, i.e. The 'S' Word. When I'm down to listen to The Sword, I really don't want to hear anything from The 'S' Word, lol. (I did down-vote it while it was playing, but apprehensive that it would somehow corrupt how the system picks further songs, especially if it affects the band that I DID want to hear).