I'm making a new brand that also is going to focus heavy in making Spotify playlists. Even after sending the playlist to a couple friends who followed the link, no one can find it by just searching for the user profile publicy or for the playlist. Please help!
We can assure you that the information @MattSuda provided is correct. It could take a few days for new profiles to show up as a search result after creating them. However, playlist results depend on popularity and the follower count.
Once your playlists are more popular, they'll start showing there.
If anything else comes up, don't hesitate to open a new thread.