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Anonymous survey recruitment


Anonymous survey recruitment

Dear Spotify fans,

I hope this email finds you well.

I am a postgraduate student in Marketing at the University of Southampton, and I am currently working on my dissertation. The title of my dissertation is "What drives Generation Z users’ purchase intention toward Spotify’s Premium in the UK? A Self-Determination Theory and Social Identity Theory perspective."

I am reaching out to request your assistance to complete my research. Specifically, I am looking for suitable Generation Z users to anonymously participate in my questionnaire survey to gain insights into their purchase intention regarding Spotify Premium.

To participate in the survey, Generation Z users can access the questionnaire by clicking Questionnaire .

Should you require further information about my research or if you are willing to provide support or collaborate, I would greatly appreciate it.**bleep** and **bleep**.

Thank you for your time and assistance. 

Warm regards,
Huiyan Chen

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