As you can see from my words above, I echo your sentiment.
Regarding new playlists, I think it is too late in the game to get any substantial traction unless you have a massive following on social media that you can mobilize and even then big name brands are struggling.
Of course, the platform is running rampant with fake playlists that not only purchase fake followers but also fake plays. In some electronic music genres I have seen fake lists that grow over 1000 followers each day (consistently) and generate 2-3 times the amount of plays that official Spotify playlists muster. Some of these lists have 15 tracks, donโt bother using keywords in title/description and yet grow at ridiculous rates.
Frankly, if the so-called algorithms canโt even catch these blatantly obvious fake playlists then I doubt there is an algorithm for this at all. I have seen a playlist grow from scratch to 50,000 followers within a single month while only offering 12 tracks and that in a relatively small music genre.
Some of these lists wonโt even be tackled after I reported them and was promised their team would look into it.
Spotify has been expanding on its own official playlists and, as a result, is driving independent curators off the platform. Growth but more importantly listener activity has seriously been diminished, exceptions aside. Big, established independent playlist will be OK, or playlists that can be considered niche enough where Spotify is not offering an alternative (yet).
It is essential for Spotify to have a firm grip on the listeners, no matter the genre, because it is directly linked to their advertisement and promotion. Whereas โpayolaโ (paid placement) is not allowed for its users, Spotify isnโt exactly hiding the fact that it is a big part of their income.
Artist/labels/advertisers seeing suspicious activity (because it was so obvious in the Discovered On section) isnโt something they want, of course. And then knowing that either they refuse to commit or lack the resources to even put a dent in this fraudulent activity, it is best to โhide some numbersโ. If I know of the existence of at least 10 fake playlists for a small genre, you can imagine what it must be for huge and lucrative genres like Hip-Hop or Pop.
Again, there is no way Spotify can give that recent change a positive spin for ANY party involved. It doesnโt help artists, labels or curators. It only obscures reality enough to fool advertisers or people willing to throw money at paid placement.