Loud volume ads

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Loud volume ads

andtherainfall
Newbie

I'd like to report seeing this issue in a number of ads in the Mexico City market. The ad volume is disproportionately higher in comparison with the volume of any music I might have been listening to. The main culprits in this case are a couple of ads by Citibanamex promoting two forthcoming shows in the city (Florence + the Machine and Billy Idol). I'm attaching screenshots below. Although right now I'm only reporting two ads, I've noticed that most of the ads produced by Citibanamex follow this trend of being too loud.

 

spotifyad.PNG spotifyad2.PNG

 

What are Spotify's guidelines for ad volume for those who want their ads to go up on the platform and how are they enforced? Sometimes it feels like companies compress their ads beyond reasonable limits in order for them to be noticed above the music and other ads, but it gets to the point where it causes physical discomfort to listen to them, and it feels rather irresponsible from both sides. I would hope for stricter regulations regarding ad submission and better quality control and content review for ads hoping to be broadcasted. Hopefully the ad can be modified or removed and stiuations like these can be prevented before the ads go live.

48 Replies

Re: Turn down the volume of loud ads

lucaslp77
Newbie

Hi, here in Mexico the add has a lot of Volume. I don't find the option to normalize the volume as the songs. I'm not against the add. Let me share my experience I was listening some songs with 70% of Volumen then the add came up with 110% volume I was about to get deaf, please. Those Banamex and other ads has a lot of Volume. I've seen that there is an option but i can't seem to find it. I only have "Estabilizar volumen: igualar volumen de todas las canciones", the same volume for all songs but not for the ads.

 

Thanks.

Ad Volume

Thrawnkkar
Newbie

Hello,

 

I have seen many complaints regarding the volume of the advertisements for "free" users (I put that in quotes because Spotify is getting paid all the same for us from said ads), yet these topics keep being marked as solved by some random saying "Just turn down the volume when it comes on! SOLVED!" 

 

No, this is a management choice at Spotify, this was a tactic used by radio and television, to have ads play at a louder volume than the media they accompany to grab the attention of listeners and viewers as it drifts while their show isn't on. It became so prevalent and annoying that Congress had to step in and make a law to regulate it.

 

Furthermore, its illegal in those mediums. For your own information and ability to argue well with Spotify, here is the information on it:

 

FCC CALM Act

 

The real issue here, is that the FCC really only regulates publicly regulated airwaves and things that use them, radio and television, so the FCC has virtually no teeth to stop Spotify, an Internet streaming service, from doing what they wish with their ads volumes. 

 

I must stress, this is a Spotify decision. Not a programming issue, or an algorithm gone wrong, or some rogue advertiser slipping one by on Spotify, and frankly if anyone has people from Spotify saying the ads volume being loud is the advertisers fault, please screenshot that and send it to the advertiser, they would love to see this shady practice being passed on to them.

 

The only way this service will stop this practice is either through being forced by a law or by the listeners telling advertisers that their ads volume on Spotify annoyed/hurt/angered them to the point they no longer can see themselves buying their product. 

 

 

These are shady business practices, they dont work, and furthermore they are probably even counter-productive to the goal of making me want to use whatever product is being blasted at me so loud my eardrums actually constrict. 

 

So, you want this changed? 

 

Write Spotify, demanding they conform to the CALM Act.

Write the Advertisers and tell them Spotify blasting their ad at you has made you decide to not use their products.

Switch to a rival streamer that does not follow these shady practices.

 

Or ride that volume knob I guess, if thats your thing.

 

Thanks for reading.

Re: Turn down the volume of loud ads

latand
Newbie

Despite Spotify's claim they've applied audio normalisation, this is definitely not working at all! I'm used to listening to calming sounds while studying and reading, and when suddenly an ad starts playing it must be some TERRIFYINGLY LOUD Hip**bleep** I never even listen to! It would be better to have some ads personalisation. If you cannot make it the same volume level with the previous song just advertise the songs I would appreciate! So annoying!

Re: Re: Turn down the volume of loud ads - Status changed to: Need more info

Moderator
Moderator

Hey there folks,

 

We really appreciate taking the time to report this here in the Community.

 

Keep in mind that we recently implemented this feature.

 

However, if you're experiencing certain ads being loud despite that, let us know the following details (if you haven't already), so we can get them reported to the right folks:

 

  • Name of ad or product that was being advertised.
  • Rough time/date you heard the advert.
  • Platform the issue occurred on (eg. Mobile, PlayStation, Desktop, etc) 
  • Operating System (iOS/Android or desktop/Mac).
  • Version number of the Spotify app.

Any additional info like screenshots of the ad would be helpful.

 

We'll be keeping an eye out for your replies, thanks!

 

KaterinaModerator
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"Kindness is the language which the deaf can hear and the blind can see." - Mark Twain

Re: Re: Turn down the volume of loud ads - Status changed to: Under investigation

Moderator
Moderator

Hey everyone!

 

We really appreciate taking the time to report this here in the Community. We now have the right team looking into this.

 

Keep in mind that we recently implemented this feature.

 

However, if you're experiencing certain ads being loud despite that, let us know the following details (if you haven't already), so we can get them reported to the right folks:

 

  • Name of ad or product that was being advertised.
  • Rough time/date you heard the advert.
  • Platform the issue occurred on (eg. Mobile, PlayStation, Desktop, etc) 
  • Operating System (iOS/Android or desktop/Mac).
  • Version number of the Spotify app.

Any additional info like screenshots of the ad would be helpful.

 

We'll be keeping an eye out for your replies, thanks!

DaisyModerator
 
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Re: Turn down the volume of Citibanamex ads in Mexico

Moderator
Moderator

Hey folks,

 

Thanks for reaching out to us about this.

 

We haven't heard from you in a while, so we've moved the thread back into the help boards.

 

Do let us know if you're still experiencing this issue, and we'll be happy to help.

 

Thanks!

PeterModerator
 
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Re: Turn down the volume of Citibanamex ads in Mexico

snarebear41
Casual Listener
  • Rough time/date you heard the advert.

3/14/2019 ~3:00 PM Central Time

  • Platform the issue occurred on (eg. Mobile, PlayStation, Desktop, etc) 

Desktop / Mac

  • Operating System (iOS/Android or desktop/Mac).

macOS High Sierra

  • Version number of the Spotify app.

1.1.0.237.g378f6f25 - I see that there is an update. Perhaps that will fix the issue.

  • The market/ country you're in

USA

  • What the ad was for

Didn't catch what it was for. Was too busy turning the volume all the way down.

  • What music/ podcast you were listening to

The Lord Of The Rings - The Return Of The King - The Complete Recordings

  • Did it have disruptive sound effects like car noises? 

It disrupted my ear drums in that I was wearing headphones. Seriously careless of whoever controls the volume of ads. Potentially damaging to people's hearing.

Re: Turn down the volume of Citibanamex ads in Mexico

Moderator
Moderator

Hey @snarebear41.

 

Thanks for providing us with those details.

 

Unfortunately we can't pass this info on to the relevant team without knowing specifically which ad this happened with.

 

We suggest you keep an ear out for that ad, and if it occurs again then make a note of the ad and let us know.

 

Thanks! Let us know if you have any other questions - we'll be right here.

PeterModerator
 
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Re: Turn down the volume of Citibanamex ads in Mexico

snarebear41
Casual Listener

@Peter Enterprise Car Rental ad heard today ~2:35. Same details as above.

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